Consumer Test For Hair Products

The consumer in-use test is a method used to assess the performance of hair products. A group of panelists, who represent the target population, are given the product to use at home under normal conditions. The feedback obtained from the participants is recorded and analysed at the end of the study. The analysis includes data on the product's efficacy, user satisfaction, and overall performance.

The results obtained are statistically analysed, and the findings are presented in a comprehensible format, which can be used for marketing purposes and making claims. The consumer in-use test provides valuable insights into the product's effectiveness and user satisfaction, which helps companies to develop and improve their products to meet the needs of their customers.