Is Cruelty Free testing the Future of Beauty and Personal Care Products?

In today's era, consumers are increasingly discerning, and regulatory bodies are more vigilant than ever. This underscores the necessity for subjecting your Personal care, Derma care and Beauty care products to comprehensive clinical testing, particularly when making cruelty-free claims.

This process provides potential customers with the opportunity to access tangible real-life outcomes, complemented by illustrative graphics and in-depth statistical data. Ultimately, this approach facilitates a genuine comprehension of the authentic advantages offered by your personal and beauty care offering.

Clinical trials play a pivotal role in validating the real-world effects of using your product, engendering a heightened sense of credibility and legitimacy for your brand. As you prepare to introduce and promote your cosmetic product, integrating clinical trials for cruelty-free endorsements serves as a litmus test for your brand's authenticity. This rigorous testing not only elevates your business but also significantly augments consumer confidence in your brand proposition.

Are cruelty-free products the way to go?

Apparently, there is a growing demand for cruelty-free products. Besides, environmental enthusiasts emphasise ethical and conscious shopping for consumers. A growing number of today’s consumers want their favourite cosmetic  products with long shelf life and without animal testing.

In fact, cruelty-free cosmetics are one of the fastest growing segments in the industry. Consumers are now inclined towards products which are free from any unethical means and animal byproducts as ingredients.

This rising awareness and considerable shift in purchasing patterns has encouraged manufacturers to embrace cruelty-free practices and testing their products for cruelty-free claims to certify that their products are of desired standard.

Are companies are accepting cruelty-free testing?

It is a huge victory for animals, as India, the European Union (EU), and Israel have banned the sale of any cosmetics or cosmetics ingredients that have been tested on animals. These marketing bans mean that companies all around the world will have to abandon animal testing for cosmetics they want to sell in these huge markets. The bans follow vigorous campaigning by PETA entities worldwide and members and supporters that included public protests, phone calls, and tens of thousands of e-mails.

Unfortunately, there’s no ban on testing cosmetics or household products on animals in the U.S., so companies that make and sell their products there can choose to conduct tests on animals.

What are the alternatives and how can we help you?

In-Vitro testing, In-vivo testing, Patch tests, Consumer studies, are some alternatives for the clinical trials on animals. Our dedicated team of clinical testing specialists excels in the creation and implementation of advanced methodologies for clinical trials, leveraging our expansive laboratory network. Our collaborative research and development network are focused on pioneering cutting-edge scientific approaches to cosmetic testing on a global scale.

Our team of dermatologists and safety experts assesses each cosmetic ingredient. In cases where necessary, we employ cutting-edge in vitro tests and computer-based models to enhance our comprehension of the safety profile associated with the ingredient. Additionally, we meticulously evaluate each ingredient to ensure its alignment with the standards set forth by government bodies, regulatory authorities, and scientific communities. This comprehensive process extends to the evaluation of ingredient safety within the context of a cosmetic formulation.

In conclusion, companies are choosing cruelty-free testing because the market for cosmetics and personal care is slowly turning to cruelty-free products. An easy yet effective method to improve the lives of our furry friends, the environment, and your own wellbeing is by using cruelty-free cosmetics.

You may feel and look your best while promoting a more compassionate and sustainable world by preferring natural and organic beauty brands. To find out more about our services for cruelty-free clinical trials, get in touch with us today. Click here to contact us.